Ready To Drink

2 articles

Diverse group of young adults socializing and enjoying a variety of colorful ready-to-drink cocktails at a trendy bar.

RTD Beverages Surge Past Traditional Spirits Amid Shifting Consumer Preferences

Ready-to-drink beverages now account for 94% of total spirits volume growth, even as overall alcohol consumption in the U.

Marco Alves·September 9, 2026

A vibrant and celebratory scene showcasing various popular RTD cans, with friends enjoying themselves, symbolizing the top-selling ready-to-drink beverages in America.

The Test Kitchen

America's Top-Selling RTDs Revealed

Surfside, a relatively new spirit-based RTD, rocketed to become the No.

Darius Williams·May 25, 2026